If accessorizing was an Olympic sport, Olivia Palermo would probably be the most decorated athlete in the category. As an award-winning accessorize-r, she’d be the first to tell you that adding a waist-cinching belt or a statement-making necklace can take your silver (or bronze) medal-level outfit to gold. Skimping on finishing touches is not an option, and it’s why she scours the market on the regular, scouting for those Insta-worthy extras from both established designers and under-the-radar ones, and being the first to know of a new launch.
Such was the case when Aerin Lauder, granddaughter of one very iconic founder Estée Lauder, expanded her lifestyle brand Aerin into accessories. And who better to front the campaign than an accessory professional like Palermo? Shot by Claiborne Swanson Frank, the concept revolves around Palermo who is seen sitting pretty among bouquets of flowers as she exemplifies how to seamlessly integrate Aerin accessories into your personal style, whether that’s bohemian glamor (an ethereal gown that pairs perfectly with Aerin’s dusty rose clutch) or a modern minimalist (floral-print separates grounded with a black suede Aerin clutch).
“Olivia has always been a source of style inspiration for me and I wanted to work with someone that represented the Aerin aesthetic,” Lauder says in a statement. “Olivia is the modern style icon of our time and her feminine, modern and effortless style is very much in line with the DNA of our brand.”
And as for the accessories range itself, there are more than 100 pieces across footwear, handbags, and scarves. Timeless bag silhouettes, like structured clutches, chain-strap purses, and sturdy totes, are blanketed in everything, from fierce leopard print to rich suede to sweet floral-embroidered fabrics. The shoes, too, are equally classic. Ballet flats feature interchangeable ankle straps and ribbon, and suede knee-high boots boast tonal contrasting leather embroidery. And finally, the scarves: Cut from velvet and silk satin, Aerin scarves were designed to be a fall staple in classic colors of navy, black, and dusty rose.
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Starting today, Aerin accessories (between $450 and $2,450 for bags, $495 and $1,150 for shoes, and $175 and $475 for scarves) are available at aerin.com and net-a-porter.com. Channel your inner OP and complete your wardrobe with Aerin’s new designs (before they sell out).
Shop the pieces (clockwise from top left): Leopard top-handle purse, $2,150; aerin.com. Floral-embroidered shoulder bag, $2,450; aerin.com. Suede oversized weekender, $1,950; aerin.com. Rose suede shoulder bag, $1,850; aerin.com.
Shop the pieces (from top): Leopard print ballet flat, $550; aerin.com. Embroidered suede ballet flat, $575; aerin.com. Pink suede ballet flat, $495; aerin.com. Black suede ballet flat, $495; aerin.com.